Franchising - the most promising franchise of 2015

Miroslava Mikhalchuk
18.09.2015

Franchising - the most promising franchise of 2015

Today, business development with the help of a franchise is very popular. In this article we will answer the question of what is franchising and what are its features.

Business franchise - what are the nuances you should know

Franchising - what is it? This question interests those who are planning to start their own business and are looking for options on how to do this with minimal risk. The word in translation from English means “license”, “privilege” - franchise.

Business franchise

Franchising is a type of market relations between the party that sells (the franchisor) and the one that acquires certain rights to do business (the franchisee). A franchise agreement involves the so-called “lease” of a trademark or brand.

The McDonalds Story

Business franchising is rooted in the distant past. Its ancestor can be called the company Mac Donalds, the founder of which, Ray Kroc,became interested in the activities of a restaurant in San Bernardino in the western part of the United States of America.

Business franchise

Turning to the leadership of a popular restaurant, he received a license to open such enterprises. This period can be called the time of the appearance of franchising in a modern format.

Today, business franchising is a way of doing business, where the franchisor gives the franchisee the right to sell goods or services under certain requirements:

  1. Application of specified technologies.
  2. Work in a specific pattern.
  3. Compliance with all quality standards.
  4. Proper use of the trademark.

Despite the fact that franchisees are presented in a wide variety, their essence is the same: the purchase of rights to run a business under a well-known brand and respect for the developed business technology.

Franchise offers: how to make the right choice?

When choosing a franchise offer, first of all, it is necessary to pay attention to that particular niche that will always be in demand, even during the unstable economic situation in the country.

Franchising - what is it and what are the features when choosing a certain group of goods or services? In case you decide to opt for food,Pay attention to the shelf life of products and periods of its cancellation. For example, during a crisis economic situation, the demand for expensive baked goods may drop significantly, and after the expiration date (which is already small), it will have to be written off.

If we compare non-food products (for example, branded cosmetics), then it is possible to minimize the amount of write-offs by introducing promotional offers, discounts, etc.

Top 15: the best franchise deals in 2015

Business franchise destinations, franchises which, according to experts, it is beneficial to buy in 2015:

  1. Tea shop.
  2. Convenience store with a wide range of goods.
  3. Sale of vegetarian goods and eco-products.
  4. Sale of frozen food products of a famous manufacturer.
  5. Sale of manufactured and superdiscount products.
  6. Sale of inexpensive original gifts in shopping centers, MAFy.
  7. Maf Hairdresser.
  8. The press on ware, clothes, etc.
  9. Sale of animal feed.
  10. Departments of goods for children, minimarkets.
  11. Pizzerias.
  12. Coffee houses (mini format).
  13. Rock Cafe.
  14. Economy table (large dining rooms).
  15. Street foods.

Useful advice to the entrepreneur when buying a franchise

The franchisee must necessarily compare the pricing policy for the product in its segment.It is better to discuss the results of such analysis in the region where the business will be conducted immediately with the franchisor. This is one of the answers to the question of what franchising is in its best quality.

The most successful practice has been that in which prices in the region are set at one rate, and in cities with a population of one million or, for example, in regional centers, the price is different. It may differ significantly on products of a certain group.

Buying a franchise

During the crisis, experts advise, it is worth focusing on the middle class of consumers, and not on the products of the luxury class. By concluding a franchise agreement, it is worth learning that the most promising is the economy segment, when the economy in the country is unstable. Middle-class consumers tend to switch to it.

If you are planning to buy a franchise that involves investments in expensive foreign equipment (for example, for a small factory or a network of beauty salons), you should understand that the investment will pay off for quite some time. Therefore, at the start of your business it is better not to plan such significant expenses.

What you need to know, signing a franchise agreement?

When choosing one or another type of franchise, very often there is a problem in misunderstanding the differences between own business and individual activities.You should know that a franchise is represented by 2 types: individual and management.

In the first case, you can say that you get yourself a job, where you can be a director, an accountant, and a contractor. Franchise management involves the purchase of a ready-made business, and your business is to manage it.

Franchise agreement involves certain partnerships in business. It should be understood that it is a reliable platform for starting a successful business. If you want to avoid risks or reduce them when opening a business, this option is for you.


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  • Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015

    Franchising - the most promising franchise of 2015